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Imodium - What every girl needs in her travel bag

Impact PR

Tuesday 30 September 2008, 7:36AM

By Impact PR

1,620 views

Whether you’re popping off for a week in paradise or embarking on your big OE, no girl should ever go far from home without a packet of IMODIUM® in her travel bag!

Holidays are all about fun and freedom, so make sure you spend your next exotic getaway relaxing under a tropical palm tree in a balmy breeze or exploring the sights, not hovering over a porcelain bowl suffering the symptoms of a stomach bug.

It’s very tempting to indulge at the hotel buffet or sample the street-cart culinary creations that flood foreign cities, but undercooked meat, poor hygiene standards or even excessively spicy food can have returning with a photo album full of bathroom snaps.

Research* shows that 64%1 of diarrhoea sufferers do not treat the problem with a medicine like IMODIUM®, which means that millions of people endure days of unnecessary discomfort.

It’s a common myth that letting a stomach bug ‘run its course’ is the best thing to do – when the reality is that you may be suffering unnecessarily and wasting your well deserved break!

IMODIUM® provides fast and effective relief by aiding natural intestinal fluid absorption and normalising the speed of the digestive system and means you can get on with exploring the sights and sampling the culinary delights of your destination.

Dehydration and nausea can occur as a result of diarrhoea and may require medical attention – a worrying thought if you’re travelling to a less-developed country!

Taking an IMODIUM® tablet with a glass of water is simple and effective, but if you’re heading over to a destination where the water quality might be questionable then make sure you also have IMODIUM® Advanced on hand.

IMODIUM® and IMODIUM® Advanced both contain loperamide which is an antidiarrhoeal.

IMODIUM® Advanced also contains the active ingredient simethicone to gently disperse trapped stomach gas and relieve abdominal discomfort and bloating which can be associated with diarrhoea– It also comes in a mint flavoured chewable tablet form, so it is easy to take without a glass of water.

Spending your trip making quick dashes to the nearest loo is nobody’s idea of a good time so consider packing IMODIUM®, IMODIUM® in your toiletry bag next time you’re heading off overseas.

IMODIUM®, (8 tablets $9.99 RRP, 20 tablets $21.99 RRP) and IMODIUM® Advanced (6 tablets $12.99 RRP) are available from pharmacies nationwide.