Warmup combines with Pushbikes to sponsor cycle team

Leading heating solutions company Warmup have combined with Christchurch cycle stores Pushbikes to sponsor a squad of 15 cyclists for the coming seasons racing.

Warmup Marketing Manager Kelly Chapman said he was very excited to have another major sponsor on board for the team meaning more resources and support for the riders.

“Our focus remains the same – it’s about enjoying the team concept, performing well in our targeted events, supporting each other and our sponsors and enjoying the coffee afterwards,” he said.

“It’s great to now have Pushbikes on board. They have three bike shops in Christchurch and have been very supportive and we’re looking forward to building the relationship with them and delivering some value.”

“We have a good bunch of guys that train a lot together and we’re really looking forward to the team focused Benchmark series, several key tours - including the Tour de Lakes – and the spring and summer racing season.”

Chapman, who is also the team’s Manager and a rider, said the team has evolved from its core bunch of friends riding in the same kit to a more organised team structure and set up he is sure will deliver benefits for the company’s supporting the team.

“The concept has served Warmup well – it’s been great profile for our business and we have really enjoyed supporting local riders as they race all over the country in their various grades and age groups but the time had come to bring a major supporting sponsor on board and I’m also really happy with the other company’s and brands that are supporting us.”

Other sponsors of the Warmup Pushbikes Cycling team are media and events company enthuse, sports nutrition Peak Fuel, training and development company Total Training and compression clothing SKINS.

Chapman said the team was realistic about its goals and that its core is based around strong category two masters riders.

“We are not a Subway Pro Cycling Team and we don’t want to be. We are all about enjoying our riding and racing and being competitive at our level.”

Richard Allin from Pushbikes said he was really looking forward to his involvement with the team.

“I was looking at developing a road cycling team to complement our sponsored mountain bikers, and when the opportunity came to get involved with Warmup that had an existing profile and core base of riders it was an easy decision to make.”

The Warmup Pushbikes Cycling Team squad features national and regional master’s medallists, former national senior representatives and current Canterbury age group riders.

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Editors notes:

WarmUp Pushbikes Cycling team:
John McKenzie, Glen Quantock, Scotty McDonnell, Mark Forsey, Jason Revell, Simon Acker, Jeremy Inglis, Greg Scott, Dave Roche, Harrison Perriam, Ben Wortelboer, Darron Burns, Tony Cleall, Kelly Chapman, Arron Perriam, Stephen Mark and Stephen Clearwater.

Warmup Heating Systems was established in South Africa in 1983 as a small manufacturer of undercarpet heaters, and has grown to be an international group specialising in electric undertile and undercarpet heating. Independent local distributors - backed by the Australasian 'WARMUP' license holder - have served the New Zealand market since 1994.

Warmup New Zealand Ltd are specialists in all forms of radiant heating including undertile, undercarpet, inslab, indoor and outdoor heaters, overhead heaters and offer full design through to installation, or working as part of the electrical services team.

Pushbikes was formed in 2001 with their first store in Rangiora, since then it has grown from strength to strength and now operates 3 stores in Canterbury. Papanui Road and Central City - currently shut due to the earthquake. Pushbikes vision is simple, 'We know about, but more importantly we are enthusiastic about riding bikes and with all this experience we can offer you the right advice the first time'. Pushbikes offers full workshop services at each store, from general servicing to wheel building and suspension servicing. Each workshop is an approved Shimano and Sram service centre, and backed by their warranty systems.

Pushbikes are stockist of Giant Bicycles, and exclusive agents of Focus bikes. We offer a huge selection of Clothing and apparel from Louis Gareanu, and stock many other leading brands like Topeak accessories, Maxxis Tyres, Shimano and Sram parts and accessories.