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Annual Resident Satisfaction Telephone Survey

Thursday 30 June 2011, 3:01PM

By Marlborough District Council

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MARLBOROUGH

Marlborough District Council will conduct its annual resident satisfaction telephone survey in late June and early July, calling 600 randomly selected local residents to hear their views of Council’s performance in the last year.

The survey will take about 15 minutes to complete. Phone calls will be made to residents’ homes during the day, in the evenings and at weekends to maximise the chances of people being able to have their say. Council contracts South Island-based business, Research First, to conduct the survey. Their staff will identify themselves clearly.

Quotas will be used to ensure that the age, gender and location of participants closely matches the demographic make up of the Marlborough population.

Council uses the results of this survey to:

  • Measure resident satisfaction in 23 key service areas such as land transport, libraries, water supply, waste water and community facilities against targets set in the Annual Plan
  • Identify performance trends by comparing scores to those achieved in previous years
  • Identify which services are important to the community
  • Help plan where future investment is needed and is most effective.

Mayor Alistair Sowman says the annual residents’ satisfaction survey helps Council understand which services are most important to our community and how satisfied people are with the services they receive.

“It provides useful information to help Council look at how it may be able to improve the way it provides services. The results also help inform planners about changing trends and where future investment may be needed, he said.