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Avanti Wins Highest Honour in New Zealand's 'Best Design Awards'

Wednesday 12 October 2011, 3:49PM

By MJ Media

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Avanti’s new Project Evo II racing bike took out the Purple Pin (Supreme) award in the product discipline at last Friday’s Best Design Awards, organised by the Designers Institute of New Zealand.
The Best Design Awards recognise and celebrate the country’s best product, spatial, graphic and interactive designs of the year.

Avanti was judged best in its category and awarded the Gold Pin and later in the evening went on to win the much coveted Purple Pin for work that raises the bar of New Zealand design.

Avanti’s success was awarded for the Avanti Project Evo II, a super sleek time trial and track racing bike that was released to the market last month after three years of development and rigorous testing.

"The judges described Avanti’s award-winning bike as “a world-class product demonstrating the highest standards of build, technology and New Zealand design”.

“This amazingly light performance machine demonstrates meticulous attention to detail. The design confidently represents New Zealand in one of the world’s most demanding and exacting sport and recreational arenas.”

Stephen James (Road Bike Product Manager) and David Higgins (Road Bike Design Engineer) accepted the award as key leads on the development project and were both “absolutely stoked” to have taken out the Gold Pin award and “blown away” to receive the coveted Purple Pin.

Kim Struthers, Avanti’s Product Director, was rapt for the whole team after three years of development “it is a great honour to receive this award and I am just wrapped for the whole team. It has been a real collaborative effort by the product team, our riders and indeed our entire business. It just shows you that no matter how competitive the industry a kiwi company like Avanti can create world beating products”.

He went on to say “watch this space, after 25 years of creating fantastic bikes under the Avanti brand we feel we are only just getting started and there are many exciting developments to come over the next few years”.