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Movember Grows to a Close

Paul Blomfield PR

Wednesday 30 November 2011, 10:33AM

By Paul Blomfield PR

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Movember 2011 draws to end today after a bumper month of registrations and donations that made it the 2nd largest campaign in New Zealand, ever.

13,000 individuals registered at Movember.com this year, the largest number since 2007 and with donations still flooding in, the final sum raised is likely to also be close to a record.

During Movember, men from all over the country transformed their top lips into walking billboards and Kiwi women have offered their support all in the name of raising vital funds and awareness for beneficiaries the Cancer Society and Mental Health Foundation of New Zealand.

Movember New Zealand Manager Rob Dunne is “completely overwhelmed” by the support that the Movember campaign has received this year.

“2011 has been such a busy year and the fact that so many Mo Bros and Sistas still jump on the hairy Mo train is both motivating and humbling.

“There have been so many amazing characters and personal stories from Movember participants, through to the ambassadors, corporate partners and sponsors. I want to thank everyone that has been involved and helped generate awareness and funds for Men’s health in New Zealand,” he said.

High profile ‘Mo Bros’ or ambassadors such as legendary sports commentator John McBeth, Good Morning’s Brendon Pongia, top Kiwi surfer Maz Quinn and league star Wairangi Koopu used their influence to push the message. Other activities such as a celebrity rugby match, ride-on mower race and TiMoru’s skate competition all helped contribute to the cause.

One unique story of support was the efforts of Shane MacManaway CEO of Allflex, who threw his energy into getting New Zealand’s farmers onboard and even donated a share of profits from bovine ear-tags to Movember.

But it was in the clubrooms, café’s, social clubs and private offices where the Mo crusade took place with the effort and enthusiasm of the nation’s Moustachios making this such a successful year.

The funds raised will be split evenly between Movember’s NZ men’s health partners; The Mental Health Foundation of New Zealand and the Cancer Society.

Donations are still able to be received online until the end of the year.

A massive thanks goes to this year’s major partner Snickers, supporting sponsors Big Boys Toys, Bright’s, Linden Leaves, Quiksilver and Schick.

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For more Movember information online, go to: www.movember.com
For interview queries or images, contact paul@paulblomfield.com or 021 9708 71