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1-day set to grab a slice of the New Zealand grocery market

GRC+PN

Sunday 15 April 2012, 4:28PM

By GRC+PN

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New Zealand’s largest daily deals site, 1-day.co.nz, is providing some much needed competition in the New Zealand grocery market with the launch of Grocery Grab.

Grocery Grab will be available to customers on 1-day.co.nz every second Monday and will allow shoppers to get their hands on a wide range of non-perishable grocery goods at heavily discounted prices.

1-day General Manager Sales and Marketing, Race Louden, says the company is excited to be able to offer New Zealanders more choice when it comes to grocery shopping.

“Our recent trials of Grocery Grab show there’s a clear need for another major player in the sale of grocery goods in New Zealand. We began testing the Grocery Grab concept in February and received more than 1 million hits on the site each day the trial was run.”

Each week customers will be able to purchase from a catalogue of products and pay a flat shipping rate of $5.99 – no matter how many items they order.

“We’ve run three trial Grocery Grab sales to date and sold over 83,000 units of grocery product. The items purchased ranged from battery packs to tooth brushes and toiletries. Interestingly, we sold over 24,000 items of confectionery – Kiwis must have a sweet tooth.”

Race says 1-day customers will see an increasing range of quality grocery products on offer as more and more suppliers jump on board.  As the range increases Grocery Grab is likely to become a weekly sale.

To check out the 1-day Grocery Grab visit www.1-day.co.nz


About 1-day.co.nz

www.1-day.co.nz was established in June 2007 and is now the largest online shopping website in New Zealand. It was set up as a side line to www.torpedo7.com, which was founded by Luke Howard-Willis seven years ago.

The concept is simple. 1-day offers customers three mind-blowing 24 hour deals! Deals start at 12 noon daily and are available for only 24 hours, or until stocks sell out.

With a current staff count of 192 and all the latest and greatest technology in place to process up to 200 credit card transactions per minute, 1-day.co.nz  one of New Zealand’s fastest growing companies.