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FAWN profiles New Zealand to 4m YouTube viewer

Tourism New Zealand

Monday 21 May 2012, 5:24PM

By Tourism New Zealand

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The latest YouTube channel FAWN Inc, For All Women Network, will showcase the best of destination New Zealand from June to its online subscription base of over 170,000. The seven personalities who make up FAWN have over 4 million subscribers.

Helmed by Michelle Phan, the second most subscribed woman and number one beauty guru on YouTube with almost 2 million subscribers, FAWN is an online network for woman aged 18-35. Its programmes showcase the latest trends and fashion from around the world.

Michelle and the FAWN crew spent ten days travelling the length of New Zealand filming 12-15 five minutes episodes for its travel show Wanderlust, which was launched in April. The New Zealand episodes are set to air during June.

Starting in Auckland the group then travelled on to Rotorua, Wellington and Queenstown and was hosted by regional tourism operators in each location.

During their trip they visited each regions best known attractions, activities and enjoyed award winning food and wine at top end hotels and restaurants. With each day packed with activities they experienced a traditional Maori feast in Rotorua, rode on motorbikes through downtown Auckland and visited the film locations of Lord of the Rings on a tour in Queenstown.

The team also got to experience high end New Zealand beauty products and spa treatments and meet with some of New Zealand's well known fashion designers and celebrities during Wellington Fashion.

Tourism New Zealand coordinated the experience with the support of Air New Zealand, local operators, accommodation and product suppliers.